BJJ HER
I help real businesses grow online — and share my journey in Brasilian Jiu-Jitsu, content creation, and creative experiments along the way.
Who’s behind BJJ HER?
Hi, I’m Julie — an SEO strategist, content nerd, and BJJ blue belt navigating the messy, magical midlife grind. BJJ HER is my space to share honest growth, creative work, and grappling – on the mats and with Google.
Here you’ll find blog posts about training mindset, strength and recovery, female experience on the mats, plus practical SEO and content strategy tips for real humans — not robots. I also offer SEO audits and digital strategy services for brands that care about clarity, not just clicks.
Whether you’re here for the BJJ stories or to boost your digital presence, I’m glad you’re here.
Services Overview
SEO Audit
Find out what’s holding your site back and get a clear, customised, actionable report — no fluff, no jargon.
Site Build & Launch
Get a clean, fast, user-friendly site that’s easy to maintain. No bloated builders, just what you need to grow online.
Technical SEO
From slow load times to complex redirects, I can help you untangle the technical mess of your website.
Content Strategy
Plan content that actually connects — blog, brand, and topical SEO strategy tailored to your goals.
✨ I also offer support with blog content, web copy, site maintenance, and experimenting with video content creation! More service pages are on the way — or get in touch if there’s something specific you need.
Featured Blogposts
Sometimes You Just Have to Jump
There’s something terrifying and strangely freeing about walking away from a situation without a ful…
Beginner’s Guide to Supplements for BJJ Recovery (From a Woman Who Trains)
BJJ is tough on the body. Between rolling, drilling, and lifting, recovery becomes just as important…
Creativity in Motion / Video Journal
Filming my walk around a small local lake (nicknamed The Secret Lake) with my Insta360 Flow2 Pro gimbal and iPhone.
This little piece of kit opens up so many creative possibilities — from dynamic angles to smoother movement, making the final output feel more immersive and intentional.
Newsletter Coming Soon
I’m planning to send occasional updates on new blog posts, digital tips, and creative projects. If that sounds good, stay tuned. Want in?